My main project during my Final Year at Camberwell College of Art surrounded creating the visual branding for a fictional wine brand aimed at a millennial market.

 

Sold in cans for ease, inspired by British summertime and playing tennis, Deuce was born.

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Deuce didn't always start in cans, however, it was originally my idea for it to be sold in screen printed bottles, but I felt I had lost sight of my target audience and brand.

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See the rollercoaster of my Deuce journey below.

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I am also (semi) actively looking into make Deuce a real canned wine brand, so absolutely shoot me a message if you know how to import large amounts of wine into the UK and/or how to put it in cans because I certainly do not.